Community Health Innovation

Acceleratingcommunityhealthventuresfromideatodemoday

A Shark Tank style social impact challenge surfacing community led healthcare solutions for Philadelphia's Black and brown neighborhoods.

Independence Blue Cross

Case study overview

Independence Blue Cross

A Shark Tank style social impact challenge surfacing community led healthcare solutions for Philadelphia's Black and brown neighborhoods.

Powered by Independence Blue Cross and co-led by the Economy League of Greater Philadelphia and Accelerate Health Equity, the Well City Challenge 2.0 invited local innovators to pitch healthcare solutions that overcome barriers to equitable care. Working alongside ELGP and AHE, we helped run the program end to end, narrowing roughly 100 applications spanning 46 ZIP codes down to 15 finalist teams, moving them through a four week incubator, and producing a Shark Tank style pitch night at the CIC Science Center.

The Challenge

Equitable care needs local answers.

Black and brown Philadelphians face higher rates of hypertension, diabetes, and obesity, fewer nearby physicians, and limited safe spaces to exercise. Independence Blue Cross wanted to back the people closest to those barriers with the ideas to solve them.

Community Reach

Applicants from 46 ZIP codes across Southeastern Pennsylvania.

Health Gaps

Disparities in mental health, cardiovascular care, and access to providers.

Capacity Gap

Community innovators with strong ideas but limited infrastructure to launch them.

Our Partnership Model

A Shark Tank style challenge, built for community innovators.

Three competition categories shaped the work: Creating Safe Spaces, Equitable Access to Nutrition and Care, and Supporting Community Connections.

Source

Open call surfaced 100+ applications across 46 ZIP codes; 15 finalist teams selected.

Incubate

Four week incubator with mentors and coaches, sponsored by The GIANT Company.

Pitch

Live Shark Tank style pitch night at the CIC Science Center in West Philadelphia.

Support Provided

What finalists received.

Strategy Coaching

Hands on support shaping each team's business model and operating plan.

Brand and Messaging

Sharper narrative, identity, and pitch materials.

Mentor Matching

1:1 pairings with operators, clinicians, and subject matter experts.

Pitch Practice

Weekly reps preparing teams for the live competition.

Prize Capital

$10,000 to each Judges' Choice winner, $7,500 to each People's Choice winner.

Pilot Pathways

Continued coaching and partner connections to move ideas into pilot.

The Outcomes

Local ideas, real funding, ready to pilot.

Three Judges' Choice winners and three People's Choice winners left the night with capital and the partnerships to put their solutions to work in their communities.

15

Finalist teams incubated

3

Judges' Choice winners at $10K each

3

People's Choice winners at $7.5K each

TCBME

Behavioral health for Black and brown youth

Peds 360+

Family centered integrative pediatric care

Wellness Co-Op

Local wellness providers in public spaces

Let's build what's next, together.

Partner with Launch Point Labs to design and scale solutions that create lasting impact in your community.

City skyline at dusk